On the Modelling of Price Effects in the Diffusion of Optional Contingent Products

DOI10.1007/978-3-030-19107-8_2zbMath1451.91071OpenAlexW2968625817MaRDI QIDQ5140352

Guiomar Martín-Herrán, Sihem Taboubi

Publication date: 15 December 2020

Published in: International Series in Operations Research & Management Science (Search for Journal in Brave)

Full work available at URL: http://uvadoc.uva.es/handle/10324/37935

zbMATH Keywords

dynamic pricingdiffusion modelscontingent productsmarketing modelling

Mathematics Subject Classification ID

Microeconomic theory (price theory and economic markets) (91B24)

Related Items (1)

Word-of-mouth and estimating demand based on network structure and epidemic models

Cites Work

• Pricing decisions in marketing channels in the presence of optional contingent products
• Incorporating price, advertising and distribution in diffusion models of innovation: Some theoretical and empirical results
• A New Product Growth for Model Consumer Durables
• Dynamic Price Models for New-Product Planning
• Oligopoly Models for Optimal Advertising When Production Costs Obey a Learning Curve
• A New Product Adoption Model with Price, Advertising, and Uncertainty

This page was built for publication: On the Modelling of Price Effects in the Diffusion of Optional Contingent Products