Customer churn predictive modeling by classification methods

DOI10.31926/BUT.MIF.2020.13.62.1.26zbMath1488.90075OpenAlexW3081024279MaRDI QIDQ5161539

Liudmyla Dorokhova, Oleksandr Dorokhov, Lyudmyla Malyarets, Iryna Ushakova

Publication date: 29 October 2021

Published in: SERIES III - MATEMATICS, INFORMATICS, PHYSICS (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.31926/but.mif.2020.13.62.1.26

zbMATH Keywords

decision treeBayesian networkclassification methodscustomer churn

Mathematics Subject Classification ID

Bayesian problems; characterization of Bayes procedures (62C10) Management decision making, including multiple objectives (90B50) General equilibrium theory (91B50) Empirical decision procedures; empirical Bayes procedures (62C12)

Uses Software

• SPSS

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