On the Integration of Customer Lifetime Value into Revenue Management

DOI10.1007/978-3-642-29210-1_89zbMath1306.91095OpenAlexW2279985071MaRDI QIDQ5176371

Johannes Kolb

Publication date: 3 March 2015

Published in: Operations Research Proceedings (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1007/978-3-642-29210-1_89

Mathematics Subject Classification ID

Production theory, theory of the firm (91B38) Consumer behavior, demand theory (91B42)

Cites Work

• The theory and practice of revenue management
• A Column Generation Algorithm for Choice-Based Network Revenue Management

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