Fashion products with asymmetric sales horizons

DOI10.1002/nav.20464zbMath1218.90029OpenAlexW2168720045MaRDI QIDQ5198689

David M. Chiang, Andy Wu

Publication date: 9 August 2011

Published in: Naval Research Logistics (NRL) (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1002/nav.20464

zbMATH Keywords

stochastic programminginventory managementdual-channel marketing

Mathematics Subject Classification ID

Stochastic programming (90C15) Inventory, storage, reservoirs (90B05) Auctions, bargaining, bidding and selling, and other market models (91B26) Marketing, advertising (90B60)

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A review of bricks-and-clicks dual-channels literature: trends and opportunities, Distributing the fashion product in direct or retail channel: The impact of fashion level and direct selling cost

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