Modelling pricing, vertical co-op advertising and quality improvement in a non-cooperative three-echelon supply chain using game theory approach
DOI10.1051/ro/2018109zbMath1431.90010OpenAlexW2902794627WikidataQ128861101 ScholiaQ128861101MaRDI QIDQ5214343
Mehdi Seifbarghy, Razieh Shoeleh, Davar Pishva
Publication date: 7 February 2020
Published in: RAIRO - Operations Research (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1051/ro/2018109
Noncooperative games (91A10) Cooperative games (91A12) Transportation, logistics and supply chain management (90B06) Microeconomic theory (price theory and economic markets) (91B24) Inventory, storage, reservoirs (90B05) Marketing, advertising (90B60)
Related Items (1)
Cites Work
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