Coordinating two-period ordering and advertising policies in a dynamic market with stochastic demand

DOI10.1080/00207721.2013.797035zbMath1355.90035OpenAlexW2001445383MaRDI QIDQ5265646

Jie Min, Junping Wang, Sheng-Dong Wang

Publication date: 28 July 2015

Published in: International Journal of Systems Science (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1080/00207721.2013.797035

zbMATH Keywords

channel coordinationinventorysupply chain managementadvertisingtwo-period revenue-sharing contract

Mathematics Subject Classification ID

Inventory, storage, reservoirs (90B05) Stochastic systems in control theory (general) (93E03) Marketing, advertising (90B60)

Related Items (3)

The impact of online reviews on pricing strategy and coordination in a two-period two-echelon supply chain ⋮ Two-period pricing and decision strategies in a two-echelon supply chain under price-dependent demand ⋮ Multiperiodic procurement problem with option contracts under inflation

Cites Work

• The newsvendor problem: review and directions for future research
• A single period inventory problem with partially controllable demand
• A stochastic inventory management model for a dual sourcing supply chain with disruptions

This page was built for publication: Coordinating two-period ordering and advertising policies in a dynamic market with stochastic demand