The Impact of Linear Optimization on Promotion Planning

DOI10.1287/opre.2016.1573zbMath1366.90140OpenAlexW3122449708MaRDI QIDQ5278277

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Publication date: 13 July 2017

Published in: Operations Research (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1287/opre.2016.1573

zbMATH Keywords

integer programmingdynamic pricingretail operationspromotion optimization

Mathematics Subject Classification ID

Integer programming (90C10) Approximation methods and heuristics in mathematical programming (90C59) Production models (90B30)

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