The influence of reference effect on pricing strategies in revenue management settings

DOI10.1111/itor.12371zbMath1375.91087OpenAlexW2587389403MaRDI QIDQ5364061

Chen Zhang, Hui Yang, Ding Zhang

Publication date: 2 October 2017

Published in: International Transactions in Operational Research (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1111/itor.12371

zbMATH Keywords

dynamic programmingpricingrevenue managementreference effect

Mathematics Subject Classification ID

Microeconomic theory (price theory and economic markets) (91B24) Dynamic programming (90C39)

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