STRATEGIC ADVERTISING AND DIRECTED SEARCH

DOI10.1111/iere.12235zbMath1403.91173OpenAlexW3122936042WikidataQ58222775 ScholiaQ58222775MaRDI QIDQ5370531

Chengsi Wang, Pedro Gomis-Porqueras, Benoît Julien

Publication date: 20 October 2017

Published in: International Economic Review (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1111/iere.12235

zbMATH Keywords

auctionsdirected searchbuyer-seller ratiocostly informative advertising

Mathematics Subject Classification ID

Auctions, bargaining, bidding and selling, and other market models (91B26) Marketing, advertising (90B60)

Related Items (5)

Income inequality and endogenous market structure under directed search ⋮ Uncertain product availability in search markets ⋮ Strategic limitation of market accessibility: search platform design and welfare ⋮ Equilibrium price and advertisement distributions ⋮ Competitive search with ex-post opportunism

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