Wholesale price contract versus consignment contract in a supply chain considering dynamic advertising
From MaRDI portal
Publication:6066634
DOI10.1111/itor.12388MaRDI QIDQ6066634
Jianxiong Zhang, Wansheng Tang, Fuxiao Lu
Publication date: 16 November 2023
Published in: International Transactions in Operational Research (Search for Journal in Brave)
differential gamesupply chain managementPareto improvementdynamic advertisingwholesale price contractconsignment contract
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