The marketplace dilemma: Selling to the marketplace vs. selling on the marketplace
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Publication:6076889
DOI10.1002/nav.21964zbMath1527.91092OpenAlexW3111092308MaRDI QIDQ6076889
Publication date: 17 October 2023
Published in: Naval Research Logistics (NRL) (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1002/nav.21964
Related Items (6)
Implications of product line competition on channel matching strategies in a retail platform ⋮ Introduction of the special issue on Analytics and Operations of Online Retailing ⋮ Should competing suppliers with dual-channel supply chains adopt agency selling in an e-commerce platform? ⋮ Interaction between the introduction strategy of the third‐party online channel and the choice of online sales format ⋮ Cap allocation rules for an online platform supply chain under cap‐and‐trade regulation ⋮ The impact of online referral services on cooperation modes between brander and platform
Cites Work
- Strategic introduction of the marketplace channel under spillovers from online to offline sales
- Contract and product quality in platform selling
- Strategic contracting and hybrid use of agency and wholesale contracts in e-commerce platforms
- ``Bricks-and-mortar vs. ``clicks-and-mortar: An equilibrium analysis
- A supply chain model with direct and retail channels
- Direct Marketing, Indirect Profits: A Strategic Analysis of Dual-Channel Supply-Chain Design
- Note on Self-Restraint as an Online Entry-Deterrence Strategy
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