Cooperative advertising and pricing in an O2O supply chain with buy‐online‐and‐pick‐up‐in‐store
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Publication:6091875
DOI10.1111/itor.12805OpenAlexW3021350372MaRDI QIDQ6091875
Bin Dan, Mengli Li, Xumei Zhang
Publication date: 21 November 2023
Published in: International Transactions in Operational Research (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1111/itor.12805
Related Items (8)
Pricing and entry strategies for competitive firms with optimistic entrant ⋮ Cooperation strategy for an online travel platform with value‐added service provision under demand uncertainty ⋮ Effect of the buy‐online‐and‐pickup‐in‐store option on pricing and ordering decisions during online shopping carnivals ⋮ Should an online manufacturer partner with a competing or noncompeting retailer for physical showrooms? ⋮ Optimal ordering decisions for an omnichannel retailer with ship‐to‐store and ship‐from‐store ⋮ An analysis of price strategies with price matching in the presence of showrooming ⋮ Equilibrium decisions for fresh product supply chain considering consumers' freshness preference ⋮ Designing buy-online-and-pick-up-in-store (BOPS) contract of dual-channel low-carbon supply chain considering consumers' low-carbon preference
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