Trade-in operations under retail competition: effects of brand loyalty
From MaRDI portal
Publication:6113342
DOI10.1016/j.ejor.2023.03.020MaRDI QIDQ6113342
Tsan-Ming Choi, Ying Dai, Zu-Jun Ma, Fei Tang
Publication date: 11 July 2023
Published in: European Journal of Operational Research (Search for Journal in Brave)
Cites Work
- The effect of implementing trade-in strategy on duopoly competition
- Competitive advantage through take-back of used products
- Price and quality-based competition and channel structure with consumer loyalty
- Choosing the right exchange-old-for-new programs for durable goods with a rollover
- Impact of loyalty program investment on firm performance: seasonal products with strategic customers
- Optimal collection delegation strategies in a retail-/dual-channel supply chain with trade-in programs
- Does implementing trade-in and green technology together benefit the environment?
- Proprietary parts as a secondary market strategy
- Effects of a secondary market on original equipment manufactures' pricing, trade-in remanufacturing, and entry decisions
- Competitive One-to-One Promotions
- The Effects of Brand Loyalty on Competitive Price Promotional Strategies
- Optimal trade-in and refurbishment strategies for durable goods
This page was built for publication: Trade-in operations under retail competition: effects of brand loyalty