Trade-in operations under retail competition: effects of brand loyalty

DOI10.1016/j.ejor.2023.03.020MaRDI QIDQ6113342

Tsan-Ming Choi, Ying Dai, Zu-Jun Ma, Fei Tang

Publication date: 11 July 2023

Published in: European Journal of Operational Research (Search for Journal in Brave)

zbMATH Keywords

retailingprice discriminationconsumer choicebrand loyaltytrade-in competition

Mathematics Subject Classification ID

Operations research and management science (90Bxx)

Cites Work

• The effect of implementing trade-in strategy on duopoly competition
• Competitive advantage through take-back of used products
• Price and quality-based competition and channel structure with consumer loyalty
• Choosing the right exchange-old-for-new programs for durable goods with a rollover
• Impact of loyalty program investment on firm performance: seasonal products with strategic customers
• Optimal collection delegation strategies in a retail-/dual-channel supply chain with trade-in programs
• Does implementing trade-in and green technology together benefit the environment?
• Proprietary parts as a secondary market strategy
• Effects of a secondary market on original equipment manufactures' pricing, trade-in remanufacturing, and entry decisions
• Competitive One-to-One Promotions
• The Effects of Brand Loyalty on Competitive Price Promotional Strategies
• Optimal trade-in and refurbishment strategies for durable goods

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