A decision on advertising in a closed-loop supply chain under price competition

DOI10.1007/s12597-023-00665-wMaRDI QIDQ6151231

Sarat Kumar Jena, Sushanta Tripathy, Deepak Singhal

Publication date: 11 March 2024

Published in: Opsearch (Search for Journal in Brave)

zbMATH Keywords

competitionremanufacturingadvertisingStackelberg gameclosed-loop supply chain

Mathematics Subject Classification ID

Operations research and management science (90Bxx)

Cites Work

• Unnamed Item
• Incentive strategies for an optimal recovery program in a closed-loop supply chain
• Remanufacturing and pricing decisions with random yield and random demand
• Retail competition and cooperative advertising
• A generalized ordering and recovery policy for reusable items
• Periodic review, push inventory policies for remanufacturing.
• Multi-period reverse logistics network design
• Closed-Loop Supply Chain Models with Product Remanufacturing
• A closed-loop logistics model for remanufacturing
• Cooperative advertising in a marketing channel

This page was built for publication: A decision on advertising in a closed-loop supply chain under price competition