A methodology for web usage mining and its application to target group identification

DOI10.1016/j.fss.2004.03.011zbMath1071.68533OpenAlexW1983582726MaRDI QIDQ703318

Mariano Silva, Sandro Araya, Richard R. Weber

Publication date: 11 January 2005

Published in: Fuzzy Sets and Systems (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1016/j.fss.2004.03.011

zbMATH Keywords

Soft computingFuzzy clusteringPattern recognitionBusiness intelligenceWeb usage mining

Mathematics Subject Classification ID

Learning and adaptive systems in artificial intelligence (68T05) Network design and communication in computer systems (68M10) Pattern recognition, speech recognition (68T10) Reasoning under uncertainty in the context of artificial intelligence (68T37)

Related Items (1)

A Clustering Analysis for Target Group Identification by Locality in Motor Insurance Industry

Cites Work

• A methodology for dynamic data mining based on fuzzy clustering
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