The use of the SMAA acceptability index in descriptive decision analysis
type: Item
instance of: scholarly article
title: The use of the SMAA acceptability index in descriptive decision analysis
zbMATH Open document ID: 1176.90284
author: Ian Durbach
published in: European Journal of Operational Research
publication date: 2009-12-07T00:00:00Z
Mathematics Subject Classification ID: 90B50
zbMATH DE Number: 5642785
zbMATH Keywords: choice theory
zbMATH Keywords: marketing
zbMATH Keywords: stochastic multicriteria acceptability analysis
zbMATH Keywords: consumer behaviour
MaRDI profile type: Publication
full work available at URL: j.ejor.2008.05.021
OpenAlex ID: W1995942206
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DOI: 10.1016/J.EJOR.2008.05.021
description: scientific article; zbMATH DE number 5642785