Performance bounds of algorithms for scheduling advertisements on a web page
type: Item
instance of: scholarly article
title: Performance bounds of algorithms for scheduling advertisements on a web page
zbMATH Open document ID: 1027.90029
DOI: 10.1023/A:1024060710627
author: Subodha Kumar
author: Milind Dawande
author: Chelliah Sriskandarajah
published in: Journal of Scheduling
publication date: 2003-08-21T00:00:00Z
Mathematics Subject Classification ID: 90B35
Mathematics Subject Classification ID: 90C59
Mathematics Subject Classification ID: 90B60
Mathematics Subject Classification ID: 68W25
zbMATH DE Number: 1968831
zbMATH Keywords: internet advertising
zbMATH Keywords: scheduling
zbMATH Keywords: approximation algorithms
zbMATH Keywords: performance bounds
MaRDI profile type: Publication
full work available at URL: a:1024060710627
OpenAlex ID: W1603910973
Recommended article: Scheduling advertisement on a Web Weg Page: New and improved approximation algorithms
Recommended article: Improvements to the linear programming based scheduling of web advertisements
Recommended article: Scheduling web advertisements: a note on the minspace problem
Recommended article: Q4449247
Recommended article: Scheduling advertisements on a web page to maximize revenue
Recommended article: A Unified Framework for the Scheduling of Guaranteed Targeted Display Advertising Under Reach and Frequency Requirements
Recommended article: Scheduling space-sharing for internet advertising
Recommended article: New online algorithms for story scheduling in web advertising
Recommended article: New Online Algorithms for Story Scheduling in Web Advertising
description: scientific article; zbMATH DE number 1968831