Multistability and path dependence in a dynamic brand competition model
type: Item
instance of: scholarly article
title: Multistability and path dependence in a dynamic brand competition model
zbMATH Open document ID: 1056.91046
DOI: 10.1016/S0960-0779(02)00677-X
author: Gian-Italo Bischi
author: Michael Kopel
published in: Chaos, Solitons and Fractals
publication date: 2004-07-01T00:00:00Z
review text: The authors introduce a dynamic market share attraction model. In contrast to existing studies which often focus only on the local dynamics and may be demonstrate the possibility of cyclic and erratic fluctuations, the paper provides some insight into the properties of the global dynamical behaviour, that is the authors try to characterize the attractors and their corresponding basins. The authors show that situations of multistability may arise. The combination of rigorous arguments and numerical experiments give an insightful characterization of the wide array of possible dynamics which can arise in this model of brand competition.
reviewed by: Messoud Efendiev
Mathematics Subject Classification ID: 91B62
Mathematics Subject Classification ID: 37N40
zbMATH DE Number: 2077312
zbMATH Keywords: attractor
zbMATH Keywords: local and global dynamics
zbMATH Keywords: multistability
zbMATH Keywords: economic system
MaRDI profile type: Publication
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full work available at URL: s0960-0779(02)00677-x
OpenAlex ID: W1997014769
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description: scientific article; zbMATH DE number 2077312