Counting your customers: Compounding customer's in-store decisions, interpurchase time and repurchasing behavior
type: Item
instance of: scholarly article
title: Counting your customers: Compounding customer's in-store decisions, interpurchase time and repurchasing behavior
zbMATH Open document ID: 0979.90082
DOI: 10.1016/S0377-2217(99)00326-4
author: Couchen Wu
author: Hsiu-Li Chen
published in: European Journal of Operational Research
publication date: 2001-05-01T00:00:00Z
Mathematics Subject Classification ID: 90B60
Mathematics Subject Classification ID: 90B50
Mathematics Subject Classification ID: 91B70
zbMATH DE Number: 1548097
zbMATH Keywords: marketing
zbMATH Keywords: interpurchase time
zbMATH Keywords: stochastic process
MaRDI profile type: Publication
cites work: Q5848594
cites work: Analyzing household brand switching: A stochastic model
cites work: Q3042260
full work available at URL: s0377-2217(99)00326-4
OpenAlex ID: W2090166199
description: scientific article; zbMATH DE number 1548097