Pricing decisions of a dual-channel closed-loop supply chain under uncertain demand of indirect channel
type: Item
instance of: scholarly article
title: Pricing decisions of a dual-channel closed-loop supply chain under uncertain demand of indirect channel
zbMATH Open document ID: 1400.90004
DOI: 10.1155/2016/6053510
author: Yanyan Li
published in: Mathematical Problems in Engineering
publication date: 2018-10-12T00:00:00Z
review text: Summary: The dual-channel closed-loop supply chain (CLSC) which is composed of one manufacturer and one retailer under uncertain demand of an indirect channel is constructed. In this paper, we establish three pricing models under decentralized decision making, namely, the Nash game between the manufacturer and the retailer, the manufacturer-Stackelberg game, and the retailer-Stackelberg game, to investigate pricing decisions of the CLSC in which the manufacturer uses the direct channel and indirect channel to sell products and entrusts the retailer to collect the used products. We numerically analyze the impact of customer acceptance of the direct channel (\(\theta\)) on pricing decisions and excepted profits of the CLSC. The results show that when the variable \(\theta\) changes in a certain range, the wholesale price, retail price, and expected profits of the retailer all decrease when \(\theta\) increases, while the direct online sales price and manufacturer's expected profits in the retailer-Stackelberg game all increase when \(\theta\) increases. However, the optimal recycling transfer price and optimal acquisition price of used product are unaffected by \(\theta\).
Mathematics Subject Classification ID: 90B05
Mathematics Subject Classification ID: 91B24
Mathematics Subject Classification ID: 91A80
zbMATH DE Number: 6953393
Wikidata QID: Q59131792
MaRDI profile type: Publication
full work available at URL: https://doi.org/10.1155/2016/6053510
OpenAlex ID: W2345453616
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description: scientific article; zbMATH DE number 6953393