Motivating human--agent interaction: Transferring insights from behavioral marketing to interface design
type: Item
instance of: scholarly article
title: Motivating human--agent interaction: Transferring insights from behavioral marketing to interface design
zbMATH Open document ID: 1032.91610
DOI: 10.1023/A:1016062632182
author: Sarah Spiekermann
author: Corina Paraschiv
published in: Electronic Commerce Research
publication date: 2003-03-11T00:00:00Z
Mathematics Subject Classification ID: 91B26
Mathematics Subject Classification ID: 91B42
zbMATH DE Number: 1879740
zbMATH Keywords: interactivity
zbMATH Keywords: motivation of human-system interaction
zbMATH Keywords: perceived purchase risk
zbMATH Keywords: informationsearch
zbMATH Keywords: Decision Support Interface System (DSIS)
MaRDI profile type: Publication
full work available at URL: a:1016062632182
OpenAlex ID: W3121735670
description: scientific article; zbMATH DE number 1879740