Nontransitive decomposable conjoint measurement.
In the traditional conjoint measurement models, one searches for an additive representation of transitive preferences. In this article, a generalization of the traditional approach is proposed, where nontransitive preferences are allowed and the requirement of additivity is weakened to that of decomposability. Properties of nontransitive decomposable conjoint models are presented. These models encompass a large number of aggregation rules.
scientific article; zbMATH DE number 1901018
scientific article