Dynamic and targeted bundle pricing of two independently valued products
type: Item
instance of: scholarly article
title: Dynamic and targeted bundle pricing of two independently valued products
zbMATH Open document ID: 1430.90358
author: Burak Gökgür
author: Selçuk Karabatı
published in: European Journal of Operational Research
publication date: 2019-07-03T00:00:00Z
Mathematics Subject Classification ID: 90B60
Mathematics Subject Classification ID: 91B24
Mathematics Subject Classification ID: 91B42
zbMATH DE Number: 7076073
zbMATH Keywords: retailing
zbMATH Keywords: bundling
zbMATH Keywords: price promotions
zbMATH Keywords: dynamic pricing
MaRDI profile type: Publication
full work available at URL: j.ejor.2019.05.022
OpenAlex ID: W2946499721
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Wikidata QID: Q127836303
DOI: 10.1016/J.EJOR.2019.05.022
description: scientific article; zbMATH DE number 7076073