The unique equilibrium in a model of sales with costly advertising
type: Item
instance of: scholarly article
title: The unique equilibrium in a model of sales with costly advertising
zbMATH Open document ID: 1302.91132
author: Michael A. Arnold
author: Lan Zhang
published in: Economics Letters
publication date: 2015-01-14T00:00:00Z
Mathematics Subject Classification ID: 91B52
Mathematics Subject Classification ID: 90B60
Mathematics Subject Classification ID: 91A80
Mathematics Subject Classification ID: 91B42
zbMATH DE Number: 6386044
zbMATH Keywords: advertising
zbMATH Keywords: sales
zbMATH Keywords: unique equilibrium
zbMATH Keywords: price dispersion
MaRDI profile type: Publication
full work available at URL: j.econlet.2014.07.005
OpenAlex ID: W1986182457
cites work: It takes two to tango: equilibria in a model of sales
cites work: Information gatekeepers and price discrimination on the internet.
cites work: Equilibrium Distributions of Sales and Advertising Prices
cites work: Price Differences in Almost Competitive Markets
cites work: Bargains and Ripoffs: A Model of Monopolistically Competitive Price Dispersion
DOI: 10.1016/J.ECONLET.2014.07.005
description: scientific article; zbMATH DE number 6386044