Signaling quality: Dynamic price-advertising model
type: Item
instance of: scholarly article
title: Signaling quality: Dynamic price-advertising model
zbMATH Open document ID: 1182.91121
published in: Journal of Optimization Theory and Applications
publication date: 2010-02-15T00:00:00Z
Mathematics Subject Classification ID: 91B60
Mathematics Subject Classification ID: 90B60
Mathematics Subject Classification ID: 91B38
zbMATH DE Number: 5671579
zbMATH Keywords: marketing
zbMATH Keywords: perceived quality
zbMATH Keywords: price
zbMATH Keywords: advertising
zbMATH Keywords: signaling quality
author: Gila E. Fruchter
describes a project that uses: Mathematica
MaRDI profile type: Publication
full work available at URL: s10957-009-9575-7
OpenAlex ID: W2065553682
cites work: Prices as Signals of Product Quality
cites work: Dynamic Optimal Control Models in Advertising: Recent Developments
cites work: Q4328545
cites work: Product Differentiation with Imperfect Information
cites work: A Theory of Dynamic Oligopoly, II: Price Competition, Kinked Demand Curves, and Edgeworth Cycles
cites work: Vertical product differentiation and entry deterrence
cites work: Q3823708
DOI: 10.1007/S10957-009-9575-7
description: scientific article; zbMATH DE number 5671579