Marketing-production coordination in channels of distribution (Q1584830)
From MaRDI portal
 | This is the item page for this Wikibase entity, intended for internal use and editing purposes. Please use this page instead for the normal view: Marketing-production coordination in channels of distribution |
scientific article; zbMATH DE number 1525585
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Marketing-production coordination in channels of distribution |
scientific article; zbMATH DE number 1525585 |
Statements
Marketing-production coordination in channels of distribution (English)
0 references
5 November 2000
0 references
marketing-production interface
0 references
centralized/decentralized decision-making
0 references
Stackelberg model
0 references
industrial channel of distribution
0 references
0 references
