Customer social network affects marketing strategy: a simulation analysis based on competitive diffusion model (Q1620400)
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scientific article; zbMATH DE number 6978900
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Customer social network affects marketing strategy: a simulation analysis based on competitive diffusion model |
scientific article; zbMATH DE number 6978900 |
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Customer social network affects marketing strategy: a simulation analysis based on competitive diffusion model (English)
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13 November 2018
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customer social network
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marketing strategy
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competitive diffusion
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population competitive model
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