Market concentration and persuasive advertising: a theoretical approach (Q1651036)
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scientific article; zbMATH DE number 6904257
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Market concentration and persuasive advertising: a theoretical approach |
scientific article; zbMATH DE number 6904257 |
Statements
Market concentration and persuasive advertising: a theoretical approach (English)
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16 July 2018
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advertising intensity
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market concentration
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sunk costs
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