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Integrated sales and operations planning with multiple products: jointly optimizing the number and timing of promotions and production decisions - MaRDI portal

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Integrated sales and operations planning with multiple products: jointly optimizing the number and timing of promotions and production decisions (Q1989000)

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scientific article; zbMATH DE number 7193153
Language Label Description Also known as
English
Integrated sales and operations planning with multiple products: jointly optimizing the number and timing of promotions and production decisions
scientific article; zbMATH DE number 7193153

    Statements

    title
    Integrated sales and operations planning with multiple products: jointly optimizing the number and timing of promotions and production decisions (English)
    0 references
    author
    Agus Darmawan
    0 references
    Anders Thorstenson
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    Hartanto Wijaya Wong
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    publication date
    24 April 2020
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    zbMATH Keywords
    demand model
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    forward buying
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    product substitution
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    cannibalization
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    promotion
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    Identifiers

    Mathematics Subject Classification ID
    90B60
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    90B30
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    90C59
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    90C90
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    zbMATH DE Number
    7193153
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    OpenAlex ID
    W2993492567
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    Wikidata QID
    Q126575923
    0 references
     
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