The proper interpretation of sales promotion effects: supplement elasticities with absolute sales effects (Q3439780)
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scientific article
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | The proper interpretation of sales promotion effects: supplement elasticities with absolute sales effects |
scientific article |
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The proper interpretation of sales promotion effects: supplement elasticities with absolute sales effects (English)
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29 May 2007
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sales promotion
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elasticities
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absolute sales effects
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