Modeling dynamic cooperative advertising in a decentralized channel (Q4987802)
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scientific article; zbMATH DE number 7343692
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Modeling dynamic cooperative advertising in a decentralized channel |
scientific article; zbMATH DE number 7343692 |
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Modeling dynamic cooperative advertising in a decentralized channel (English)
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4 May 2021
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cooperative advertising
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supply channel
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differential game Sethi's sales-advertising model
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