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Q5381233 - MaRDI portal

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scientific article; zbMATH DE number 7070889
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English
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scientific article; zbMATH DE number 7070889

    Statements

    author
    Hui Yu
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    Dongyan Chen
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    Chunli Huang
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    publication date
    21 June 2019
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    zbMATH Keywords
    dynamic advertising strategy
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    lagged effect
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    memory effect
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    differential game
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    Identifiers

    Mathematics Subject Classification ID
    90B60
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    91A23
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    90B05
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    zbMATH DE Number
    7070889
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