To share or not to share: the optimal advertising effort with asymmetric advertising effectiveness (Q6066937)
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scientific article; zbMATH DE number 7766597
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | To share or not to share: the optimal advertising effort with asymmetric advertising effectiveness |
scientific article; zbMATH DE number 7766597 |
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To share or not to share: the optimal advertising effort with asymmetric advertising effectiveness (English)
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16 November 2023
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advertising effectiveness
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signaling game
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asymmetric information
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information sharing
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