Could myopic pricing be a strategic choice in marketing channels? A game theoretic analysis (Q733499)
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scientific article; zbMATH DE number 5616446
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Could myopic pricing be a strategic choice in marketing channels? A game theoretic analysis |
scientific article; zbMATH DE number 5616446 |
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Could myopic pricing be a strategic choice in marketing channels? A game theoretic analysis (English)
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16 October 2009
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marketing channels
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pricing
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retailing
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myopia
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differential games
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