Market segmentation by maximum likelihood clustering using choice elasticities. (Q1420463)
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scientific article; zbMATH DE number 2035785
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Market segmentation by maximum likelihood clustering using choice elasticities. |
scientific article; zbMATH DE number 2035785 |
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Market segmentation by maximum likelihood clustering using choice elasticities. (English)
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2 February 2004
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Marketing
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Market segmentation
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Cluster analysis
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Choice models
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0.83938825
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0.8391389
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0.8168603
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0.8168199
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0.8152764
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