Optimal advertising strategies with age-structured goodwill (Q376718)
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scientific article; zbMATH DE number 6229215
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Optimal advertising strategies with age-structured goodwill |
scientific article; zbMATH DE number 6229215 |
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Optimal advertising strategies with age-structured goodwill (English)
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19 November 2013
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optimal advertising
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dynamic programming
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vintage capital
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