Optimal advertising expenditure (Q6536047)
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scientific article; zbMATH DE number 7822843
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Optimal advertising expenditure |
scientific article; zbMATH DE number 7822843 |
Statements
Optimal advertising expenditure (English)
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22 March 2024
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optimal advertising effort
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return rate
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market saturation
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