Pages that link to "Item:Q889559"
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The following pages link to Modeling brand advertising with heterogeneous consumer response: channel implications (Q889559):
Displaying 6 items.
- Dissipative advertising signals quality: static model with a continuum of types (Q435775) (← links)
- Dual-channel supply chain decisions under asymmetric information with a risk-averse retailer (Q1699178) (← links)
- Advertising response models with managerial impact: an agenda for the future (Q3439776) (← links)
- (Q4919211) (← links)
- On the Coordination of Static and Dynamic Marketing Channels in a Duopoly with Advertising (Q5140354) (← links)
- A game theoretic approach for pricing and advertising of an integrated product family in a duopoly (Q6110964) (← links)
