Pages that link to "Item:Q3409565"
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The following pages link to Optimal cooperative advertising integration strategy for organizations adding a direct online channel (Q3409565):
Displaying 10 items.
- A game theoretic approach to coordinate pricing and vertical co-op advertising in manufacturer-retailer supply chains (Q713102) (← links)
- Coordination of cooperative advertising in a two-period fashion and textiles supply chain (Q1718181) (← links)
- Coordinating pricing and advertising in a two-period fashion supply chain (Q2026707) (← links)
- Competitive strategies in the presence of consumers' expected service and product returns (Q2165771) (← links)
- Cooperative advertising models in supply chain management: a review (Q2256163) (← links)
- Pricing decisions for complementary products in a fuzzy dual-channel supply chain (Q2423289) (← links)
- The optimal pricing and service strategies of a dual-channel retailer under free riding (Q2673415) (← links)
- Game theory model for optimum pricing in a two level supply chain (Q5052862) (← links)
- A review of bricks-and-clicks dual-channels literature: trends and opportunities (Q5883613) (← links)
- Digital advertising spillover, online-exclusive product launches, and manufacturer-remanufacturer competition (Q6555141) (← links)
