A chance constraints goal programming model for the advertising planning problem (Q1011165)
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scientific article; zbMATH DE number 5541374
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | A chance constraints goal programming model for the advertising planning problem |
scientific article; zbMATH DE number 5541374 |
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A chance constraints goal programming model for the advertising planning problem (English)
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8 April 2009
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advertising and media planning
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stochastic programming
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multi-objective decision making
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goal programming
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