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Channel coordination through quality improvement with brand halo effect - MaRDI portal

Channel coordination through quality improvement with brand halo effect (Q5244312)

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scientific article; zbMATH DE number 7134292
Language Label Description Also known as
English
Channel coordination through quality improvement with brand halo effect
scientific article; zbMATH DE number 7134292

    Statements

    title
    Channel coordination through quality improvement with brand halo effect (English)
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    author
    Qingyun Xu
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    Bing Xu
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    publication date
    20 November 2019
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    zbMATH Keywords
    quality improvement
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    goodwill
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    supply chain coordination
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    differential game
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    cites work
    The Bargaining Problem
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    Identifiers

    DOI
    10.1051/ro/2018039
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    Mathematics Subject Classification ID
    90B06
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    90B05
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    90B50
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    91A80
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    91A23
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    zbMATH DE Number
    7134292
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    OpenAlex ID
    W2807030291
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    Wikidata QID
    Q129746760
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