The following pages link to Marketing Science (Q77144):
Displaying 12 items.
- Handling Endogenous Regressors by Joint Estimation Using Copulas (Q77147) (← links)
- Opinion Leadership and Social Contagion in New Product Diffusion (Q86554) (← links)
- Customer-Base Analysis in a Discrete-Time Noncontractual Setting (Q118708) (← links)
- “Counting Your Customers” the Easy Way: An Alternative to the Pareto/NBD Model (Q118710) (← links)
- “Counting Your Customers” One by One: A Hierarchical Bayes Extension to the Pareto/NBD Model (Q131067) (← links)
- Ticking Away the Moments: Timing Regularity Helps to Better Predict Customer Activity (Q131068) (← links)
- Publication:77147 (← links)
- Publication:86554 (← links)
- Publication:131068 (← links)
- Publication:131067 (← links)
- Publication:118708 (← links)
- Publication:118710 (← links)