Pages that link to "Item:Q2336063"
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The following pages link to How do loyalty programs affect goodwill? An optimal control approach (Q2336063):
Displaying 8 items.
- The effects of customer value on loyalty and profits in a dynamic competitive market (Q1020535) (← links)
- `Buy \(n\) times, get one free' loyalty cards: are they profitable for competing firms? A game theoretic analysis (Q1681285) (← links)
- Can restrictions on redemption timing boost profitability of loyalty programs in competitive environments? (Q2033712) (← links)
- Impact of loyalty program investment on firm performance: seasonal products with strategic customers (Q2077931) (← links)
- Closed-loop Nash equilibrium for a partial differential game with application to competitive personalized advertising (Q2125505) (← links)
- Competition in defensive and offensive advertising strategies in a segmented market (Q2198736) (← links)
- The impact of loyalty and promotion effects on retention rate (Q3184439) (← links)
- Time-locked free trial strategy in duopoly markets with switching costs (Q6142943) (← links)