Pages that link to "Item:Q723962"
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The following pages link to When should a retailer invest in brand advertising? (Q723962):
Displaying 11 items.
- Decisions on production and quality (Q777921) (← links)
- Pricing and advertising of private and national brands in a dynamic marketing channel (Q933818) (← links)
- Should a manufacturer give up pricing power in a vertical information-sharing channel? (Q1734345) (← links)
- Private label sourcing for an e-tailer with agency selling and service provision (Q2083936) (← links)
- Accounting for consumers' environmental concern in supply chain contracts (Q2140283) (← links)
- Channel coordination under Nash bargaining fairness concerns in differential games of goodwill accumulation (Q2184050) (← links)
- A Review of Experiments on Dynamic Games in Environmental and Resource Economics (Q5140360) (← links)
- A sustainable dynamic optimization model of pricing and advertising in the presence of green innovation investment (Q6554666) (← links)
- Optimal promotional mix and pricing when faced with uncertain product value (Q6555147) (← links)
- Research on the influence of spillover effect on dual-channel supply chain under the background of live-streaming marketing (Q6652669) (← links)
- The cost bearing mechanism for advertising in a capital-constrained supply chain (Q6658425) (← links)