Pages that link to "Item:Q5175844"
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The following pages link to Optimal advertising decisions for promoting retail and online channels in a dynamic framework (Q5175844):
Displaying 21 items.
- Feedback Nash equilibrium for dynamic brand and channel advertising in dual channel supply chain (Q398669) (← links)
- Decision analysis of advertising and price for bilateral competing supply chain (Q459883) (← links)
- When should a retailer invest in brand advertising? (Q723962) (← links)
- Determining the optimal return on investment for an advertising compaign (Q1278411) (← links)
- Coordinating pricing and advertising decisions for supply chain under consignment contract in the dynamic setting (Q1632870) (← links)
- Equilibrium model of discrete dynamic supply chain network with random demand and advertisement strategy (Q1718625) (← links)
- Effects of Internet sales promotion on a differential advertising model (Q1727292) (← links)
- Study on complex advertising and price competition dual-channel supply chain models considering the overconfidence manufacturer (Q1792791) (← links)
- Strategy analysis for a digital content platform considering perishability (Q2678601) (← links)
- Optimal cooperative advertising integration strategy for organizations adding a direct online channel (Q3409565) (← links)
- Multi-product dynamic advertisement planning in a segmented market (Q4987688) (← links)
- Advertising strategies for supply chain with lagged and memory effects (Q5381233) (← links)
- Distribution channel selection considering advertising productiveness: Fig. 1. (Q5382733) (← links)
- Online promotion format selection for a supply chain with environment responsibility in an uncertain market (Q6050566) (← links)
- Wholesale price contract versus consignment contract in a supply chain considering dynamic advertising (Q6066634) (← links)
- For showing only, or for selling? The optimal physical store mode selection decision for e‐tailers under competition (Q6070120) (← links)
- Product design crowdsourcing in a dual‐channel supply chain: joint reviews from manufacturer and consumers (Q6070121) (← links)
- Competitive pricing and innovation investment strategies of green products considering firms' farsightedness and myopia (Q6070123) (← links)
- Coordination in a retailer‐dominated supply chain with a risk‐averse manufacturer under marketing dependency (Q6090512) (← links)
- Cooperative advertising and pricing in an O2O supply chain with buy‐online‐and‐pick‐up‐in‐store (Q6091875) (← links)
- Impact of social media advertisements on the dynamics of online shopping: a modeling study (Q6163937) (← links)